Shopping for Clothes and the Logic of Practical Spending

If it’s good enough to warrant getting one, it’s good enough to warrant getting four. At a glance, it might appear like a logical overstep, but there’s an undeniable quota of truth to the statement. It relates to how we approach buying clothes.

Shopping for all the wrong reasons

Often, the way we carry out the decision to get new clothes answers to a rationale different to that based on what you need out of clothing. Looking good might be paramount, but our perception of what’s complimenting is frequently influenced by short-lived notions of fashion that exalt meaningless attributes in clothes. We forget that clothes are meant to be worn first and foremost, and consequently subject ourselves to constricting, cluttered, or outright painful items out of a sense for the trendy. We buy them readily at an increased price on account of the pointless feature they exhibit that is deemed popular.

Too often do we buy clothes as an end in themselves.

In reality, looking good can be achieved without resorting to ephemeral trends. Some clothes, like t-shirts or jeans, are timeless in the way we appreciate them. They go beyond the fact that they’re aesthetically appealing regardless of the current fad; they’re basic in a way that makes them desirable for more than just the way they look. They’re comfortable. Effortless. Flexible. Enduring. And aren’t those the qualities we should be looking for when we buy clothes?

An unlikely source of wisdom

Funnily enough, the spartan way of buying clothes often associated with men is wise in its apparent carelessness. Buying with a certain criteria in mind is common enough, but stopping once that criteria is met is oddly rare. We tend to bypass what we already know works and what we find comfortable out of a misguided sense of variation in style. But personal fashion shouldn’t depend on any individual garment or resorting to modern gimmicks: it’s the way we construct our attire with the items we love that makes for a genuine sense of style—true fashion.

If you decide to buy an item of clothing because it’s well fitted, pleasing to the eye and touch, because it’s versatile and durable; why wouldn’t you buy many of those the way unconcerned men typically do? Essentials are instrumental to that point. They aren’t swayed by the tides of the fashion industry; they’re not clothes you will cease to appreciate because they’re perceived by others (and consequently, yourself) as unfitting according to parameters both arbitrary and fickle, as are the people who enforce them. We think Neushop offers exactly those things, which is why we dedicate our promos to make buying in quantity affordable. Pick 4 is a prime example of that logic.

If you find the intelligent choice, the clothes that you both need and want, rather than the ones you’re told you should want, you shouldn’t hesitate.

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